NEPHART.COM

Big Brother is watching you

as Orwell wrote

in 1984

except now

it’s your phone

your laptop

every glowing screen

watching

learning

what you want

before you do

an algorithm

builds you an ad

lovely and precise

gluing your eyes

to the glass

change your mind tomorrow

no worries

it will build you

a new one

some cows

graze the open meadow

some are grass fed

indoors

never knowing

who fills the trough

don’t blame the farmer

you chose

to feed yourselves

late at night

all the colourful nights

became smaller

than the blue screen

somewhere

behind your eyes

an empty jar

of melatonin

and sleep

that won’t go deep

this isn’t happening

you’re not being tracked

no

nothing to worry about

Maybe

one day

we will all be born

with a tiny chip

and hide and seek

will lose

its meaning

something unseen

a tech bubble

you can’t make

someone else rich

by making

your own life

smaller

still

you have a platform

to throw your talents

into the world

it comes with hate

it comes with criticism

it comes with positivity

it comes with absurdity

you are not alone

Big Brother

is watching

feminists might protest

so

Big Sister

is watching too

I only hope

the relationship

between sisters and brothers

friends and family

doesn’t become

isolated

inside the

w i r e s